Can Independent Seed Companies Survive Consolidation?
Bayer and Corteva control a major share of the seed industry, but independent seed companies still have opportunities to compete and win. Damian Mason talks with Bob Miller, founder of Miller Hybrids in Kalona, Iowa, about how small seed companies can succeed through strong genetics, farmer-focused service, competitive pricing, and a clear focus on return on investment.
Watch Bob talk to Damian Mason on his The Business of Agriculture Podcast.